Conversion before volume
I review what users find when they arrive, whether they understand the offer and whether there is a clear next step. Sending more people to a page that does not convince them does not solve the problem.
SEO and search engine optimisation in Torrevieja
SEO agency in Torrevieja to turn searches into business opportunities
Before looking for more traffic, I review whether your website is ready to turn that traffic into enquiries. Then I work on its performance, content and the searches that can genuinely bring you closer to potential customers.
✔ Free initial assessment · ✔ No minimum commitment · ✔ Updates every 15 days
First, make sure the visit can convert
SEO does not start by repeating keywords
A website can receive traffic and still fail to generate opportunities. That is why the first step is to check whether it explains the service clearly, builds trust and makes it easy for people to get in touch.
A measurable technical foundation
I check crawling, indexing, speed, mobile experience and measurement. Search Console, Analytics and PageSpeed help us understand what is happening before and after each change.
One clear intent per page
I organise services and content so that each URL answers a specific need. This helps prevent several pages from competing with one another or leaving Google unsure which page to show.
How the work is carried out
An SEO strategy based on decisions, implementation and measurement
I do not hand over a list of recommendations and leave the client to work out how to apply them. We define priorities, I implement the agreed changes and we review how they perform.
Understand the business
The first meeting lasts between 15 and 30 minutes. We talk about what you sell, who you want to reach, which services are priorities and which tools your business currently uses.
Review the website, market and competition
I analyse the structure, pages, performance and available data. I also study how customers search and what the pages already ranking at the top are doing well.
Implement the most important improvements first
The plan is prioritised by impact and need: conversion, technical issues, structure, content, commercial searches, Google Business Profile and local signals.
Measure and adjust every month
Every 15 days you receive an update on what has been completed, what is in progress and what comes next. We also have a monthly meeting to review progress and make new decisions.
Areas of work
What the SEO service in Torrevieja can include
Not every business needs the same actions or the same order of priorities. The plan adapts to the size of the website, its services, the market and the point it is starting from.
Search Console and Analytics
Setup and review of queries, pages, clicks, impressions and user behaviour so decisions are based on real data.
Technical SEO and performance
Crawling, indexing, canonicals, sitemap, structured data, internal linking, speed and mobile experience.
Keywords and competitors
Research into how customers search, which pages answer those searches best and where there is a realistic commercial opportunity for your business.
Structure and content
Improvements to titles, hierarchy, copy and service pages so each page answers a specific intent without repeating content or forcing keywords.
Google Business Profile
Review of categories, services, description, images, reviews and consistency with the website to strengthen visibility in local searches and Google Maps.
Directories and local signals
Creating or improving listings in relevant sources when they add consistency, trust and context about the business and its location.
Important: the included changes are technical, structural and content-related. A full visual redesign, new photography or development work outside the agreed plan is quoted separately.
Google, Maps and new ways of searching
SEO and visibility in AI-generated answers are part of the same strategy
I do not present GEO as a separate label that every business must buy. First we build a solid SEO foundation and then, depending on the objective, adapt the content so search engines and answer engines can understand the business more clearly.
Clear information
Who you are, what services you offer, who you help, where you work and how someone can contact you should all be explained without ambiguity.
Crawlable, consistent content
Important information should be visible, properly linked and supported by structured data that matches what users can actually see on the page.
Consistent external presence
Your Google Business Profile, directories, mentions and other sources should reinforce the same business details and areas of expertise.
Pricing adapted to the project
SEO service from €119/month
The starting price is designed for landing pages and essential websites. A website with more pages, services, languages or technical requirements needs more hours and is quoted according to its complexity.
€119 / month
For landing pages and essential websites, subject to an initial review.
- Initial assessment and definition of priorities.
- Setup or review of measurement tools.
- Implementation of technical and content changes according to the plan.
- Search and competitor research.
- Progressive work on Google Business Profile and local signals.
- Update every 15 days and monthly meeting.
- No minimum commitment.
Why can the price change?
Working on a landing page with a few services is not the same as working on a corporate website with many pages, locations or languages.
- Number of pages and services that need to be reviewed.
- Technical condition and quality of the current structure.
- Competition in the sector and location.
- Content that needs to be corrected or developed.
- The pace at which the client wants to implement improvements.
The monthly plan allows us to move forward progressively. When a specific part needs to be implemented faster, additional development and configuration hours can be added.
Realistic expectations
SEO takes time, but every month should have a clear objective
I do not promise first-place rankings or the same timeline for every project. Progress depends on the website, the sector, the competition and the starting point.
First months
We remove blockers, configure measurement, organise the architecture and begin strengthening priority content.
Between 3 and 6 months
There is usually a more useful data set for comparing queries, impressions, rankings, behaviour and enquiries. Competitive sectors may require more time.
Continuous improvement
When a page starts responding, we analyse what is working, what is not and which new opportunities make sense before continuing to expand.
Direct work and clear explanations
A local SEO agency with technical work and implementation in the same service
Your project is handled directly by José Luis Valbuena. You do not just receive a document: you understand what is being done, why it is being done and what the data is showing.
More than 5 years of experience
Personal experience in web development, performance, structure, technical SEO and digital projects for businesses across different sectors.
More than 20 current projects
Tu Punto Digital has developed projects for professionals, service businesses and real estate companies, always adapting the solution to the business.
No empty promises
I explain the starting point, priorities and progress. Rankings are not guaranteed; the work, implementation and monitoring are planned.
If the current website does not allow for a sensible SEO strategy, I will explain that before you invest months in optimisation. In that case, we can consider a specific improvement or a new website prepared to generate enquiries.
Frequently asked questions
Common questions before hiring an SEO service
These answers explain the real scope of the service, expected timelines and the way the work is organised.
What is included in the SEO service from €119 per month?
It is a starting point for landing pages and essential websites. The work is organised by priority and may include Google Search Console and Analytics setup and monitoring, technical reviews, keyword and competitor research, improvements to structure and content, Google Business Profile optimisation and presence in relevant directories. It does not mean every action is carried out in the first month: the work is distributed according to the agreed plan and the available hours.
How much does SEO cost for a website with many pages or services?
The price increases when the website has more pages, services, locations or technical requirements. I first review the project and prepare a proposal based on the actual workload. If the client wants to accelerate specific improvements, additional development and configuration hours can also be quoted separately.
How long does SEO take to show progress?
It depends on the condition of the website, the competition, the sector and the location. Google may detect some changes earlier, but to assess progress with enough data it is usually sensible to work for three to six months. Competitive markets may require longer. Specific rankings are not guaranteed.
Is there a minimum commitment for the SEO service?
There is no minimum commitment. The work is organised through a monthly plan covering the agreed actions and hours. Even so, SEO requires continuity to implement improvements, collect data and measure progress properly.
Do you implement the technical changes on the website?
Yes. I do not simply provide recommendations: I can implement the technical, structural and content changes included in the plan. The service does not include a full visual redesign, new photography or branding changes that are unrelated to the SEO strategy.
Do you work on Google Business Profile and Google Maps?
Yes, when the business depends on local searches. I review consistency between the website and the Google Business Profile, including categories, services, description, images, reviews and other local signals. The profile is worked on together with the website; it does not replace a website that is properly prepared to turn visits into enquiries.
Are SEO and visibility in AI-generated answers separate services?
Not necessarily. SEO and visibility in search engines and answer engines share the same foundations: a crawlable website, clear information, useful content, a coherent structure and data that matches what users can actually see. If the business is already well positioned in Google and needs to strengthen its presence in newer search experiences, I adapt the plan to that objective.
What is included in the initial assessment before hiring the service?
We first have a 15 to 30 minute meeting by video call or, when possible and the business is nearby, at your premises. I learn about the business, its goals and the tools already in use, and I carry out an initial review of the website. This assessment is explained during the conversation and does not include a full written SEO report for free. Once the service is hired, the working roadmap is prepared.
Let's review your starting point
Part of my job is understanding what your business needs to improve its visibility
First we understand the objective, review the website and check which tools you already have. From there, we can decide whether you need technical SEO, content, local SEO, conversion improvements or a combination of several actions.